TODAY! FREE: No Play Music Official SXSW Showcase & Day Party at Cheer Up Charlie's! No wristbands/badges needed.

Free. All Ages. Cheer Up Charlies! 900 Red River Outside stage goes from 1130am to 2am. Inside stage goes from 11am to 6pm. ***OUTSIDE STAGE*** 1130a-12p The Electric Friends (Austin, TX) 1230p-1p Cheerleader (Philadelphia, PA) 130p-2p Dear Boy (Los Angeles, CA) 230p-3p Calliope Musicals (Austin, TX) 330p-4p Left & Right (Philadelphia, PA) 430p-5p Residual Kid (Austin, TX) 530p-6p Grape St.. (Austin, TX) 6:30p-7p Scarlet Tanager (St. Louis, MO) 730p-8p Bitter Birds (Austin, TX) *OFFICIAL* 820p-850p Sweet Spirit (Austin, TX) *OFFICIAL* 910p-940p In The Whale (Denver, CO) *OFFICIAL* 10p-1040p Dead Leaf Echo (NYC, NY) *OFFICIAL* 11p-1140p The Sour Notes (Austin, TX) *OFFICIAL* 12a-1240a Pop Unknown (Austin, TX) *OFFICIAL* 1a-2a New York City Queens (Houston, TX) *OFFICIAL* ***INSIDE STAGE*** 11am-1p Prom Date (New Orleans, LA) 12p-1230p Rolland Hazzard (Austin, TX) 1p-130p Susan (Los Angeles, CA) 2p-230p catl (Toronto, ON) 3p-330p missions (Austin, TX) 4p-430p Sealion (Dallas, TX) 5p-530p Man Hands (Phoenix, AZ) Curated/Sponsored by No Play Music, 1 Percent & Cher Charlie!